Sell your low-ticket product with a simple, repeatable plan that actually feels doable.
You finished your product. (Yay, you!)
But now you’re stuck.
Where do you share it?
What do you say?
And how do you get people to actually buy — without sounding pushy?
You’ve seen all the launch strategies.
Webinars. Promos. Complicated funnels.
That’s SO not what you want.
You just want a clear, simple plan to follow.
One that helps you get your product out there without the pressure, stress, or overwhelm.
You keep circling the same questions…
- What should I say?
- Where do I even start?
- What if no one clicks — or worse, no one cares?
You open Canva. Close it.
Try to write a caption. Overthink every word.
Talk yourself out of it completely.
Your low-ticket offer is just sitting there.
Finished — but invisible.
And instead of making sales, you’re second-guessing if it was even worth creating.
It’s not that you don’t want to sell it.
It’s that you don’t know how to do it in a way that feels manageable.
And so you do… nothing.
I’ve been exactly where you are.
Product done.
No clue how to sell it.
Just a big cloud of ideas and zero momentum.
But then I realized:
- I didn’t need a big launch to make real sales.
- I just needed a simple plan that I could actually follow — and repeat.
Once I stopped trying to do it like everyone else…
Once I stopped waiting to feel ready…
That’s when things started to move.
If your low-ticket product is done but you don’t know how to start selling it — here’s the plan:
Share your offer clearly and confidently.
Decide what to say and where to share it so people actually see it.
Send a few simple emails.
Know what to send and when, using a short, non-scary sequence that builds connection and leads to clicks.
Make it visible in more places.
Use a mix of low-pressure ways to promote your product — without shouting or spamming.
Ask for support.
Reach out to people who want to see you win — and give them something they can easily share.
Repeat as often as you want. This isn’t a one-time launch.
It’s a flexible, repeatable plan you can use anytime you want to make sales.
Imagine this:
You’ve got a real product.
And now?
People are actually buying it.
Not because you ran a massive launch or hosted a webinar.
But because you followed a simple plan — one step at a time.
You know what to say.
You know where to share it.
You’re not second-guessing every post or overthinking every email.
Instead of your product collecting digital dust, it’s making someone’s day — and making you money.
And the best part?
You can do it again.
Whenever you’re ready.
I’ve created and sold dozens of small digital products — from quick wins to full guides and workbooks.
Not with big launches.
Not with a huge team or a massive list.
Just simple steps.
Shared consistently.
In ways that actually connect and convert.
Everything I’ve learned has come from real trial and error — seeing what works and what’s just noise.
And that process?
It’s helped me turn small offers into real sales — again and again.
That’s exactly why I created
The First Sale Playbook.
It’s a no-fluff, step-by-step guide to help you start selling your product with calm, confidence, and a clear plan.
You don’t need a full-blown launch.
You don’t need a big audience.
You just need to know what to do, when.
Here’s What You’ll Get:
Total $119.00
Just $19
You can grab the full playbook and start sharing your product today.
No massive launch, no expensive tools, no stress.
By grabbing this now,
you’ll stop:
- Wasting hours trying to figure it out on your own
- Letting your product sit in Google Drive collecting digital dust
- Overthinking every caption, every email, every next move
- Waiting for the “right time” and never actually getting it out there
You don’t need more content to consume.
You need a plan you can use. One that gets your product off the virtual shelf and into someone’s hands.
And that’s exactly what this gives you.
I know $19 can feel like just “one more thing” to spend money on.
But hiring a coach? That’s hundreds, if not thousands, of dollars.
Taking a full course? Easily $200 or more.
And trying to figure it all out yourself? That costs time — and missed sales.
Why do all that when you could start sharing your low-ticket offer today, with a plan that actually works?
You can grab the full playbook (plus all the templates, checklists, and prompts) for just $19 right now.
But this price won’t last forever.
You could be sharing your product by this weekend…
or still second-guessing what to do next a month from now.
This is your nudge to stop circling and start selling.
Frequently Asked Questions
You don’t need to be.
This isn’t a big, stressful launch strategy.
It’s a calm, manageable plan you can follow step-by-step, with just a few simple shares and emails to get your product in front of the right people.
You don’t need one.
This plan works even if you’re just starting out.
In fact, it’s designed for small audiences — helping you make the most of every connection, post, and share.
That’s why the templates and ChatGPT prompts are included.
You won’t be staring at a blank screen wondering what to say — you’ll have plug-and-play tools to help you write faster and with more confidence.
This playbook is meant to help you sell a product you’ve already created.
If you still need help building your first offer, check out the Offer Starter Kit — that’s where to begin.
As long as it’s a small, clear offer that solves one real problem — yes.
Whether it’s a checklist, mini course, workbook, or printable, this plan will help you start sharing and selling it.
This isn’t a course — it’s a playbook.
You can get through the whole thing in an afternoon. Or spread it out over a few short sessions.
The goal is momentum — not perfection.
It’s a printable PDF.
You can download it, print it, and check things off as you go.
No fancy software or platforms required — just simple steps that move you forward.
Because this is a digital product delivered instantly, all sales are final.
But if you run into any issues accessing or using the file, just reach out — I’ll make it right.
I created this because I know how it feels to finish something… and then freeze.
You put time and energy into making something valuable — but the selling part?
That’s where it gets sticky.
So this is the plan I wish I had at the start.
Simple. Clear. Not overwhelming.
Because I don’t want you to sit on your product for weeks, or months, or worse — give up on it altogether.
If you’re ready to stop circling and get something out there…
I’d love for this to be the thing that helps you do it.
About Shannon
Shannon Acheson is an author and creative business coach who helps small business owners build profitable online brands that fit their real lives. She grew HomeMadeLovely.com while homeschooling three children, wrote two books, partnered with over 100 brands and drew more than 20 million blog views.